The China Startup Pulse

Creating a perfect marriage between food and technology with Kevin Yu, CEO of Sidechef, a serial tech entrepreneur and a three-time TEDx speaker

Episode Summary

With more than 8 years of experience at the world’s leading gaming companies, Kevin Yu decided to stay in China and build Sidechef, “Netflix for recipes” after his first startup exit. Realizing people’s passion for food and cooking, Kevin is determined to unlock the inner potential of people and used the lessons from gaming industry to food industry.

Episode Notes

With more than 8 years of experience at the world’s leading gaming companies, Kevin Yu decided to stay in China and build Sidechef, “Netflix for recipes” after his first startup exit. Realizing people’s passion for food and cooking, Kevin is determined to unlock the inner potential of people and used the lessons from gaming industry to food industry. In this episode, Kevin shared many interesting insights on building a team, fundraising and building investor relations in China, and elaborated on the simple idea of never give up.

Show notes:
0:30 - 2:57 Kevin Yu Introduction
3:00 - 4:19 Building a team
4:54 - 6:32 Pivot to food industry
10:50 - 12:13 Team rotation
12:40 - 17:13 Fundraising and building relationships
22:42 - 26:38 marriage between food and tech
26:47 - 26:50 Connect with Kevin Yu